Taoxichuan Hotel, in the Unbound Collection by Hyatt

  • Prize
    Winner in Architectural Design Asia
  • Company/Firm
    Aim Architecture
  • Lead Designer
    Wendy Saunders and Vincent de Graaf
  • Other Designer(s)
    Yvonne Lim, Sheng Ling, Alba Galan
  • Architect
    David Chipperfield Architects
  • Interior Designer
    AIM Architecture
  • Hospitality
    Hyatt Hotels Corporation
  • Construction Company
    Gold Mantis
  • Photo Credit
    Wen Studio
  • Location
    Jingdezhen, China
  • Project Date
    December 2021
  • Developer
    Jingdezhen Taoyi Culture Development

The Power of porcelain.

The project, named “The Road of a Fascination,” is a story of a journey: Like the long and fascinating life of porcelain, a journey toward the unknown, the unexpected, an urge to find the truth, and all the encounters in between. With this in mind, the physical spaces are divided by themes that feature the porcelain journey from China’s origin, eventually spread and influence in the broader world, and return to its native home. The different spaces are the origin (Lobby), the creation (Lounge), the discovery (Ballroom), the fascination (All Day Dining), the appreciation (SPA & Pool), and the return (Guestrooms). Each space explores and uses ceramic differently, pulling out different colors and textures. Each area is a piece of the journey.

The project seeks to unite raw and refinement, turning ceramics into architecture, interior, furniture, and patterns.

Founded by Wendy Saunders and Vincent de Graaf in 2005, AIM is a Shanghai-based design studio that designed and manages a substantial number of projects throughout Asia and Europe.