Torno Subito is a visual celebration for the famed World’s number one chef and 3-star Michelin Holder Massimo Bottura.
The chef known for passion, creativity and even his quirky sense of style saw a unique opportunity with this venture, in that he could recreate his childhood memories through intelligent design and innovative food.
The brief was quite simply to realize the sentiment of Massimo having fun. It was to be a metaphysical manifestation of beachside days reminiscent of Rimini’s coastal playground of the 1950s/60s. Fun-filled days enjoying amazing food, drinks and ultimate relaxation.
The interiors were to bring fantasy to life through an intoxicating reflection of Massimo’s affection with the past. Film was to be an integral expression throughout as inspiration from Fellini films took precedent. The venue was to fuse design, food and influences from the golden days into one harmonious offering.
Massimo desired to create something entirely nostalgic with his restaurant, reflective of his innovative approach to food. His sentiments of “tradition in evolution” enticed the design direction to inherit the best of the past and carry it forward to the future.
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