Designhotel Laurichhof

  • Prize
    Winner in Interior Design Hotel – Boutique
  • Company/Firm
  • Lead Designer
    Annette Katrin Seidel
  • Other Designer(s)
    Franz Philip Seidel
  • Architect
    Uwe Seidel
  • Interior Designer
    Annette Katrin Seidel
  • Location
    Pirna, Saxony
  • Project Date
  • Developer

A design hotel as multifaceted as its guests, as inspiring as a showroom and as cosy as an especially lovely home from home: that was the idea behind the building of the Laurichhof. The interior of the design hotel is like a lookbook, not only showcasing rooms but telling whole stories. The masterfully stage-managed presentation of the 27 different suites’ high-quality furnishings and designer furniture is designed to surprise and inspire guests, transporting them into fully functioning fantasy lands. The rooms are honed down to the tiniest detail, from the taps to the sockets. What really stands out is that guests soon feel the effect of the mood that is created, with an improvement in their personal well-being as they go about their normal daily routines.

All of these aspects are complemented by an idea that makes the hotel unique in the world: Having appreciated and tried out the furnishings extensively during their stay, hotel guests can take home not just individual items of furnitfurniture, but entire ensembles or rooms. The concept is rounded off by interior designers, who provide them with advice on planning and optimising a room’s functional and emotional assets.

It all began in 1991 with one employee, the owner himself: Still drawing by hand and completely ignorant of the customs of the market economy, the beginning of the life of an architect began with winning a competition.

Since the realization of the competition project could hardly be managed by one person, employees and offices had to be found. Many other projects followed and let the size of the office grow to 15 employees. Thanks to the interplay of architecture and interior design, we are able to comprehensively supervise a construction project and lead it to a perfect result - until today.

Other prizes
German Design Award 2021 Heinze Architekten Award 2014 Bundespreis für Handwerk in der Denkmalpflege 2013