Weaving a cohesive narrative of the site’s past, present and future with that of the commercial priorities of both Ryan Hospitality Group and Treasury Premium Brands was central to the design challenge of this project. St Hubert’s has a heritage as one of the Yarra Valley’s oldest wineries, dating back to 1862. On one hand, the design objective was to revive this historically significant site with contemporary sensibilities. On the other hand, the intent was to bring something architecturally bold and experientially unique to the Coldstream region.
The site offered a great opportunity to combine the history of St Hubert’s with the undulating landscape to create a truly unique design that pays homage to its rural location. We drew inspiration from the site’s topography, which slopes down from the Highway, resulting in an architecturally striking new volume that rises up from the landscape in one swift curve. Encapsulating the concept of the hunt, Hubert Estate is a journey led by instinct into the rich landscape of St Hubert’s, offering a unique opportunity to escape and reconnect with the Yarra Valley.