THE PROGRAM IS CLOSED.

 

Hard Rock Hotel New York

  • Prize
    Winner in Interior Design Hotel – Midscale & Lifestyle
  • Company/Firm
    Jeffrey Beers International
  • Lead Designer
    Jeffrey Beers International
  • Photo Credit
    Hard Rock Hotel New York
  • Location
    New York, NY
  • Project Date
    May 2022
  • Interior Designer
    Jeffrey Beers International
  • Hospitality
    Hard Rock
  • Developer
    Hard Rock and Extell

Uniquely situated in the heart of Midtown Manhattan, Hard Rock Hotel New York offers a backstage pass to the city's historic Music Row, honoring its legacy through intricate design, curated amenities, and award-winning guest experiences.

From the moment of arrival, guests are greeted by an artistic expression of music, transporting them to a new, exciting, and engaging atmosphere that brilliantly exudes the entertainment energy of New York with the culture and history of Hard Rock.

Spearheaded by award-winning design firm Jeffrey Beers International, the artistic expression of music is layered in meticulous detail throughout every area of the hotel. In each space, the guest discovers a design or sculptural homage to music, such as guitars and brass wind instruments, or to music notes and sound waves. Bold materials include lush dark woods, striking marbles, luxurious brass finishes, and tactile leather and velvet fabrics. The rich color palette features the property's signature blue, distinguished browns, warm golds and brass, and pops of metallic silver, lush greens, and vibrant reds.

Bio
Based in New York, but with global reach, we are a full service studio that specializes in architecture, design, and planning from hotel hospitality to resorts, from restaurants to residential. We pair the precision of architecture with the sensuality of form. We bring emotion to modernism. Our team is astute, skillful, and collaborative. We are passionate about what we do. Grounded in thirty-five years of experience, our designs balance discipline with spontaneity and blend Modernism with the warmth of artisanal techniques.

Other prizes
Interior Design’s NYCxDesign Awards 2021, Winner, Roc Nation, Creative Offices 2021 OPAL Awards, Winner, Roc Nation, Interior Design / Office / Work Environment World Design Awards 2021, Winner, Roc Nation, Offices Interior Design’s 2021 Best of Year Awards, Finalist, The Alyx at EchelonSeaport, Domestic Residential Lobby + Amenity Space Boutique Design’s 2021 Gold Key Awards for Excellence in Hospitality Design, Shortlisted, The Newbury Boston, Best Lobby Luxury Boutique Design’s 2021 Gold Key Awards for Excellence in Hospitality Design, Shortlisted, La Central By Mario Pagán, Best Restaurant Casual Dining FX Magazine’s 2021 FX Awards, Shortlisted, The Alyx at EchelonSeaport, Build to Rent/Private Rental Sector FX Magazine’s 2021 FX Awards, Shortlisted, EchelonSeaport, Global Project SBID International Design Awards 2021, Shortlisted, Roc Nation, Corporate Offices SBID International Design Awards 2021, Shortlisted, Private Villa in Jedah, CGI & Visualization Interior Design’s Best of Year Awards 2020, Shortlisted, Roc Nation, Creative Offices