Larry Traxler

Hilton Worldwide / Senior Vice President – Global Head of Design

Larry Traxler is the Senior Vice President, Global Design at Hilton, where he is responsible for overseeing the organization’s Architecture, Design, Construction, Renovation and Prototype efforts. Larry leads Hilton’s new brand launches, brand narratives and design refresh initiatives for all 24 brands across the company’s global portfolio.

Over the last 15 years, Larry and his talented team of global design professionals have worked closely with developers, owners, operators, architects, and designers to ensure that the brand ethos and unique style of Hilton’s +8,000 properties around the world are achieved. Larry and his design team lead Hilton’s partnership with Voyager Space, a global leader in exploration, positioning Hilton as the official hotel partner of Starlab, Voyager’s planned free-flying commercial space station.

Prior to joining Hilton in 2009, Larry was Vice President, Design & Architecture at Hyatt Hotels. With more than 30 years of architecture and hospitality industry experience, his international design expertise spans from early career positions with Jordan Mozer & Associates to his role in Singapore as Design & Managing Director for world-renowned Hirsch Bedner Associates. Throughout Larry’s career, he has also held design leadership positions at award-winning studios and hoteliers, including Wilson Associates and Ian Schrager Hotels.

Larry holds a Bachelor of Architecture degree from the University of Cincinnati’s College of Design, Architecture, Art and Planning.

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Past Jury

LIV Hospitality Design Awards 2025
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